Have you ever wondered how Valentine’s Day is celebrated across the globe? While it’s widely recognized as a day of love, chocolates, and heartfelt cards, the traditions surrounding this romantic holiday vary from country to country. But where did it all begin?
The roots of Valentine’s Day date back to ancient Rome. According to popular belief, Emperor Claudius II banned marriages to encourage men to join his military. However, a brave Christian priest named Valentine defied this order, secretly marrying couples until he was caught and imprisoned. His sacrifice and dedication to love are believed to have inspired the holiday we celebrate today.
Over the centuries, Valentine’s Day has evolved into a global celebration of love and romance. Though its European origins are undeniable, cultures worldwide have put their unique spin on the holiday. Let’s explore some of the most fascinating Valentine’s traditions from different parts of the world.
In the UK, Valentine’s Day is about exchanging sweets, flowers, and love notes. However, older traditions had a mystical touch. Women used to place bay leaves on their pillows—one in each corner and one in the center—before sleeping. It was believed that this ritual would bring dreams of their future husbands! Additionally, in Saxon England, boys would offer gifts, such as gloves, to the girls they admired.
While Valentine’s Day is widely observed in Spain, Valencia has an extra special day dedicated to love. On October 9th, they celebrate the Day of Saint Dionysius, known as the patron saint of lovers. A unique tradition involves men gifting their partners a “Mocaorà”—a silk-wrapped present filled with marzipan figurines. This sweet custom adds a touch of local flavor to romantic celebrations in Spain.
Brought over by English settlers, Valentine’s Day in the U.S. initially revolved around exchanging simple love notes. Over time, the tradition expanded, and today, it’s common to gift jewelry, stuffed animals, and, of course, chocolate! Romantic dinners, extravagant proposals, and flower deliveries have become hallmarks of the American Valentine’s experience.
China has its own version of Valentine’s Day—the Qixi Festival, celebrated on the seventh day of the seventh lunar month. This festival dates back to the Han Dynasty and is inspired by the legend of forbidden love between the cowherd, Niulang, and the weaving maid, Zhinü. According to the myth, they were separated by the heavens and allowed to reunite only once a year when magpies formed a bridge across the sky. Today, young couples mark the occasion with romantic gestures, while single women pray for good fortune in love.
In Colombia, the traditional Valentine’s Day celebrations take a back seat to Día del Amor y la Amistad (Day of Love and Friendship), which falls on the third Saturday of September. A popular activity is playing “Amigo Secreto” (Secret Friend), similar to Secret Santa. Friends and loved ones exchange anonymous gifts throughout the month, making it a joyous celebration of both romance and friendship.
Australia’s Valentine’s Day customs date back to the Ballarat gold rush era, when miners, flush with newfound wealth, splurged on elaborate and ornate love tokens. While chocolates, jewelry, and flowers remain popular today, Australians take Valentine’s Day card-giving seriously! Interestingly, men are more likely to purchase Valentine’s cards than women—a survey revealed that 58% of Australian men buy Valentine’s Day cards, compared to 41% of women.
In Thailand, Valentine’s Day is not only a day for exchanging gifts but also a popular time for weddings. Many couples choose to tie the knot on February 14th, believing it to be an auspicious date for a lifelong bond. Bangkok’s Bang Rak district, which translates to "Village of Love," is especially famous for hosting numerous wedding ceremonies on this day. Meanwhile, young couples exchange flowers, chocolates, and teddy bears to express their love, making Valentine’s Day a grand celebration of romance in Thailand.
Valentine’s Day in Japan follows a unique two-part tradition. On February 14th, women take the lead by giving chocolates to men—either “giri choco” (obligatory chocolates for friends and colleagues) or “honmei choco” (true love chocolates for romantic partners). A month later, on March 14th, Japan celebrates White Day, where men return the favor with gifts, often more extravagant than the chocolates they received. This custom has made Valentine’s Day in Japan a carefully orchestrated exchange of affection and appreciation.
Valentine’s Day may have originated in Rome, but its message of love has spread worldwide. From mystical dreams in England to star-crossed lovers in China, each country has embraced and adapted this romantic holiday in its own special way. Whether you celebrate with chocolates, marzipan figurines, or secret gifts, one thing remains universal—Valentine’s Day is a time to cherish love in all its forms.